AT&T has teamed up with the Boston Athletic Association in a new TMA-concepted program that gives runners and fans a unique way to show their passion for one of the nation’s most beloved marathons. The #ItsOurBoston digital mosaic curates supportive videos and photos of Bostonians, marathoners and fans from around the globe.
On Super Bowl Sunday, five finalists in the TMA-concepted Doritos Crash the Super Bowl Contest will sit on pins and needles in a luxury suite at MetLife Stadium. They’ll pay more attention to the big-screen TVs than the action on the field as they wait to see whether their 30-second commercials are aired during the big game.
Assassin’s Creed IV is one of the most anticipated games of the year and GameStop is giving fans the chance to unlock exclusive content as its October 29th release date inches closer.
Business networking on the golf course has always been an integral part of the sport. Fanscape/TMA recognized this connection and launched “Hit the Links,” a social media campaign for client Callaway Golf Company that aims to disrupt the traditional influence models in golf in a modern way.
Developed by TMA, the GameStop VGA10 promotion ties in some of the hottest video game titles and Spike’s 10th anniversary Video Game Awards show. http://www.gamestop-vga10.com
Aiming to attract female couponers in the Fort Worth market, YP wanted to increase usage of the YP Real Yellow Pages directory by featuring its newly expanded coupon section in the front of the book. So to get residents in that delivery market to retain and use (vs. misplace or toss) the directory, TMA created a promotion that calls attention to the coupon section which offers real opportunities to save and win big.