Project Runway Samsung Challenge Introduces Never-Before-Seen ‘Rainway’

Samsung Project RunwayIn season 13 episode 8 of Lifetime’s Project Runway, TMA Entertainment led the charge creatively by incorporating Samsung’s Curved Ultra HD TV features into the design challenge.  Hosts Tim Gunn and  Heidi Klum informed the designers that they had to create an avant-garde look inspired by “the curve” and  another unexpected element…rain!

The Rainway project runwayFor the first time in the history of the show, the runway was transformed into a special “rainway” where the models walked through a mechanically engineered downpour wearing waterproof textiles.

TMA managed creative development to execution, and  was on set to oversee the production of the episode.  Screen Shot 2014-09-15 at 11.38.41 AMThe judges were so impressed with the designers’ looks that Tim Gunn declared it ”  the best runway presentation in the history of the show.

Watch “The Rainway” episode   here.

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