TMA’s talent and influencer capabilities were at it again Friday night when we helped TMA's newest luxury brand client, Tiffany & Co. launch their Snapchat account. It wasn't just an ordinary night for Tiffany & Co. as it was the brand's legendary Blue Book Gala.
TMA’s team identified and signed Eve Hewson to take over Tiffany & Co.'s Snapchat, created the social strategy for the evening, and coordinated with brand PR and digital teams.
Give their Snapchat account a follow @tiffanyofficial for more behind the scenes look. Check out Hewson's Snapchat story from the night below.