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Predictions for 2011

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Predictions for 2011

Come every January many people like to look back on the previous year and  put out a best of list, whether the list covers music, film, games, sports games, whatever. Others like to play Nostradamus and  posit their predictions for the coming year.

When it comes to technology many forget to live in the present. Instead of focusing on what’s happening now, many spend their time looking for what’s happening next. While such behavior can be myopic at times, it is particularly important to stay ahead of the curve when it comes to marketing and  promotions. After all- if you’re not where your customers are, someone else probably is.

With that in mind, we figured we’d make some predictions of our own for 2011. Compiled by Fanscape President Larry Weintraub and  including input from both TMA and  Fanscape staffers, this white paper provides a look at what could be the winners and  trending topics in the 2011 advertising world. And it’s available to   download for free right here.